eCommerce Platform: Automate Omnichannel Sales and Cloud ERP Software

Why Retailers Adopt the eCommerce Platform with Omnichannel Sales Model 

The COVID-19 pandemic disrupted our entire way of life. Consumer buying patterns and supply and demand changes have impacted the supply chain, adding pressure on companies to reach peak performance. "Global e-commerce rose from 15% of total retail sales in 2019 to 21% in 2021 and is expected to reach 27% globally (30% in North America) by 2026—13.1% annual growth. In-store sales are projected to grow as well, up 5.7% in the U.S. for 2022." - Page 1 - Omnichannel Readiness for Today’s Growing Companies

Please download this whitepaper to learn how Acumatica's Cloud ERP software helps you adopt an eCommerce platform omnichannel sales model in this 14-page whitepaper - Omnichannel Readiness for Today’s Growing Companies - A Digital Transformation Playbook for Progressive Merchants.

This whitepaper covers proven omnichannel success factors to help you understand the omnichannel sales model. You will learn why your company may need to transform your business with cloud ERP software and the omnichannel sales model sooner than later.

1. CUSTOMER EXPERIENCE
2. OPERATIONAL EXCELLENCE
3. CUSTOMER ENGAGEMENT
4. ASSESSMENT
5. STRATEGY
6. EXECUTION

How to Adopt the eCommerce Platform with Omnichannel Sales Model to Grow Your Business

Part of the challenge for retailers is that consumers have increased expectations and demands. As more consumers purchase online, they expect the shopping experience to be quick and easy. They want a hassle-free way to research, purchase, pick up and return merchandise online. "In fact, 90% of shoppers are more likely to choose a retailer based on convenience than any other factor." In light of these changes in consumer buying patterns, retailers must adapt to compete.  

The omnichannel sales model arises as a solution for retailers of all types in response to evolving buying patterns. Omnichannel is a term that includes selling through to consumers (B2C), commercial customers (B2B), or directly from the manufacturer to the end-user or consumer (D2C). Retailers must adopt the omnichannel model and prepare to undergo a digital transformation to survive. To continue to grow the business, these companies need a modern ERP software solution. 

Technology is vital for suppliers to efficiently stock, sell, deliver, and refund/exchange goods in this rapidly evolving environment. A modern ERP solution, like Acumatica Cloud ERP software, is crucial to managing your internal business processes and sales activity. Growing retailers who use entry-level accounting or legacy ERP systems must modernize customer-facing and internal business operations to remain competitive.

6 Key Features of Acumatica Cloud ERP

Learn why Acumatica is the leading modern cloud ERP software solution for small to mid-sized (SMB) growing businesses.

1. Best ERP Value

• Supercharge Your Back Office with Acumatica eCommerce Edition
• Rapid Integrations Promote Digital Transformation
• ERP System Evaluation Checklist