According to eMarketer, after this Christmas season, eCommerce sales are predicted to have increased by 15.3% in the year 2018. Canada itself is the 8th largest eCommerce market in the world – generating $30 billion in revenue this past year. With a company like Amazon dominating the commodity market, innovation and speed to market have come to define the retail industry. This week, we’ve compiled a list of must-read articles discussing how ecommerce is revolutionizing the retail industry and how Acumatica’s Cloud ERP Software helps businesses succeed in an incredibly competitive market that is constantly evolving.
eCommerce offers new ways to reach customers – ways that are increasingly demanded and expected. However, there’s more to eCommerce than setting up a website with a shopping cart. Customer satisfaction in an eCommerce transaction relies on efficient and effective completion of the sales – pick/pack/ship timeliness and accuracy, seamless financial completion and follow-through (return processing and credit, response to inquiries) as well as the ease of the online ordering process. Most of those tasks are accomplished in conjunction with the company’s ERP and internal processes. As a result, the best way to ensure a streamlined eCommerce strategy and a positive customer experience is by connecting eCommerce to your ERP solution. With Acumatica, your eCommerce system can draw data directly from ERP tables with minimal duplication of data between the two systems. By integrating these two systems, processes can be automated with little or no human intervention required.
Shoebacca is an eCommerce business that sells athletic shoes. Shoebacca’s team found that as they grew and developed they needed an ERP system that could integrate their eCommerce platform, warehouse management solutions and business intelligence reporting suites. They decided to partner with Acumatica because Acumatica provided the opportunity to work together to create custom integrations that would make the software work optimally for their unique business processes. Now, Shoebacca uses Acumatica integrated with Magento using Kensium’s eCommerce Connector for a fully integrated solution that covers all facets of their business. Shoebacca’s success story shows that qualities like customizability and flexibility make Acumatica a great asset to anyone trying to grow their eCommerce Business.
When you create operational efficiency with your software and processes, it leads to a positive customer experience. Every moving part in your business has an impact on customers, whether it’s the individuals stocking your warehouse or the user interface on your website. eCommerce businesses can take advantage of Acumatica and its connected, automated systems to become operationally efficient in three key areas.
Unlike many businesses that misallocate resources by under-stocking and overstocking inventory, those with Acumatica Cloud ERP can maintain the right level of inventory to meet demand and ensure optimum flow of capital.
Ecommerce businesses can leverage order fulfillment as a competitive advantage through Acumatica’s pick-pack-and-ship process and its real-time integration capabilities with eCommerce solutions such as Magento.
Acumatica’s built-in CRM allows for seamless access to customer data and interactions, as well as customer service performance and escalations.
At Aqurus, we know how valuable the Acumatica ERP software is for businesses – especially those in eCommerce and the retail industry. If you’re interested in how Acumatica’s Cloud ERP Software can boost your business, the Aqurus team is passionate about streamlined implementation and ongoing support. Reach out to us to find out more!